institutions, personalities, and pets among others due to its effectiveness and contribution to the bottom line. Over a period of time most brands lose their relevance in the eyes of their consumers in particular and market in general. This brings to bear the role of rebranding either the product or organisation. Establishing brand awareness amongst consumers is an initial and crucial step in building strong brands (Gerber and Boshoff, 2008; Ye & Van Raaij, 2004). Brand awareness relates to the strength of
Recommend marketing strategic that assures assets optimization in the gas value chain Approach This project would adopt the exploratory approach to assess existing literature to generate insights and forecasts for Chevron Nigeria Limited (CNL)’s gas marketing operations. This would ensure that available literature and insights from interviews on the organizational principles guarding operations are synthesized to develop a workable strategy for marketing the gas assets of the organization
component of the process view of organisations. They facilitate communication and coordination among different function areas and they allow easy flow and access to data, document and information across the process. The web-based system plays vital role in executing process, capturing and storing data and monitoring performance. With the current growing demand for tertiary education and intense global competition in getting a fair market share, requires strategic planning and the adoption of ES. KNUST
Literature Review Introduction The main objective of this chapter is to study the theories, literatures and previous studies regarding customer behavior towards Mobile Phone purchasing. Based on this researcher can get an idea about how previous studies conducted and what the findings are of those studies. Theories Consumer behavior Consumers make many buying decisions every day, and the buying decision is the focal point of the marketer?s effort. Most large companies engage in research activities
equity of the education system, and serve as a backdrop to current participation and completion rates (Vassiliou & Šemeta, 2012). In addition, it looks that financial literacy to family even for the consumer economic professionals plays an important role. The main concern nowadays as a personal financial management education goes to financial association, the student loan community, financial professionals and educators, and others (Barron, 2003). There are numerous organizations also have established
ABSTRACT Indian constitution has given all rights to everyone without any discrimination. But in practically it is still a myth for many Indians. Indian educational institutes imparting all together a very diverse and different education to youth. In the academic world Students show much differences in qualities. Each and every times the students need to be attended for their special need. As a part and parcel of educational system like resources, teachers and head of institutes conservative mindset
researches providing evidences from UK. These NPM reforms are widespread and the Anglo-American countries and International organizations are among its strong advocates. In many developing countries including Pakistan these Institutions have played a vital role in promulgating these reforms. The bureaucrats, politicians, consultants and private investors are held equally responsible. These reforms took over the world for about three decades in history.
UNIVERSITY OF GHANA BUSINESS SCHOOL DEPARTMENT OF PUBLIC ADMINISTRATION & HEALTH SERVICES MGT SECOND SEMESTER, 2014/2015 ACADEMIC YEAR (PH.D IN PUBLIC ADMINISTRATION, YEAR 1) COURSE TITLE: ISSUES IN PUBLIC ADMINISTRATION (PAHS 742) SEMINAR QUESTION What is public management? Is it a genuinely new area of academic inquiry, or is it merely an old subject that is being dusted off and recycled? Explain carefully the relationship between the research field of “public administration” and that of “public
successes and failures. International Journal of Societal Applications of Computer Science,1(1). Nimako, S.G, Ntim, B.A & Mensah, A.F. (2014). Effect of Mobile Number Portability Adoption on Consumer Switching Intention. International Journal of Marketing Studies,6(2). Podvysotskiy, Y. (2006). AN INVESTIGATION OF THE EFFECT OF MOBILE NUMBER PORTABILITY ON MARKET COMPETITION. Economics Education and Research Consortium. Vaghela, P.S. (2012). Customer Preference for Mobile Number Portability. International