the last decade the boom of the Internet has created new possibilities for communication, in addition, other technological developments, in which companies have to rethink their means for selling and communicating with consumers. Human beings are social animals. Communication has always been crucial in our lives, and we have always looked up for easier ways to communicate. This is mainly the first reason why Internet was created in 1958. Individuals have felt the need to exponentially communicate
Accessibility Social media being a community-based has the ability to support information sharing had affect consumer’s daily information seeking (Yan Zhang, 2013). Consumers often uses social media to look for recipes for food preparation tips online or even asking advice from a friend or someone who had experience in preparing the food. Based on Lee, E. (2013) research, the amount of information exposed to us in social media is increasing day by day and in result we are able to attain
of the ever-expanding organic industry. Through the researchers' efforts, this study's assessment of how millennials' perception of the said food trend can serve as a guide or reference for present or future restaurant owners in creating their business decisions. STATEMENT OF THE PROBLEM This study will determine the Millennials Impacts: A Study of Produced Themed-Restaurants as Preference of Food Industry. 1. What does millennial population think about restaurants serve organic products? 2. What
industry’s immediate competitors motivate their competitive behavior which is important for strategy formulation. (Mack, 2015) Department stores and eating places industries is highly competitive and requires that organizations maintain a competitive advantage in order to remain successful. Competitive advantage in customer satisfaction. Industries with higher achieved competitive advantages in customer engagement and loyalty are three times more likely to have increased revenues. (Daunis, 2015) In competitive
important to recognize the core setting of a business before making the strategic decision making. In his research paper ‘Fast-food Industry’ Dr. Essam Ibrahim provides a description of the global atmosphere of the international fast-food industry and assesses the international presence of McDonald’s and at the end he called McDonald’s a key player and innovator in fast food industry. In ‘The Business Strategy of Mcdonald’s’ Jing Han presented particular strategies used by the McDonald’s which are also similar
business, you would like to stay in-sync with the latest trends in the global hotel industry. This is important since trends that are increasingly engaging attention soon can become a standard demand from hotel guests. There is some of the new hotel trends that are making their presence felt across the globe. Hospitality industry reports that, issues that are currently impacting sales and marketing within the hotel industry. This hospitality sector has been transformed over recent years, by advances in
In today’s world of the interactive internet and the rapid adoption of social media platforms (SMP), the ways in which consumers communicate with each other has transformed (Vernuccio, 2014). It is essential for businesses to adapt to the newly empowered customer and develop a Social Media Strategy (SMS) process to maintain competitiveness in this growing digital era (Hofacker, 2013). Social media is currently a component of most business environments, therefore, it is essential for small businesses
Researchers pay more attention to the effect of social media on travel and tourism entertainment during the early years of the introduction of social media. Gretzel Xiang and conducted a study on "The role of social media in the search for travel information online." The aim of the study was to determine the impact of social media on travel and tourism in relation to global online tourism domain and in particular in the context of travel information search. A set of 10 predefined keywords in combination
wrong meat. Media coverage is not always negative and
Established Competitors and New Entrants Different Japanese Restaurants are beginning to boom in every areas of Angeles City. Jiro Izakaya has numerous competitors, not only in Angeles City but in all areas of Pampanga. It was indeed a threat for Jiro because it needs to do product modifications and innovations to stand out and be different in the competition to be noticed by the people. 3. Emergence of Buffet Restaurants Buffet Restaurants offering different foreign cuisines are now starting a hit