Mglix Case Study

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3.2 WEBSITE PROFILE 3.2.1 Indiamart.com 1. Revenue Model: Primary revenue is generated from charging customers for value-added services Secondary revenue is enerated from Subscription fees and listing fees Tertiary revenue is generated from Advertising and fees for providing links to other sites 2. Business Model: IndiaMart offers a paid membership as well as free service to the users, mostly for the SMEs. For the SMEs the registration is free of cost and as a part of the registration they also get a free website on IndiaMart domain. IndiaMart also works with the business model of pay per lead method. Through this model SMEs can buy a business lead from a buyer after evaluating its relevance for their business. 3. Key Strengths/Unique Features/Strong…show more content…
Key Weaknesses: Alibaba has way too many sellers and giver very high discounts 5. What’s the USP 3 million suppliers and 20 million buyers visiting every month Service option available all across the globe 3.2.3 Moglix.com 1. Revenue Model: Moglix.com generates revenue by charging subscription fee to sellers and buyers to register on portal. 2. Business Model: Moglix.com is an Indian Business to Business e-commerce marketplace that specializes in procurement of industrial products such as Fasteners, MRO, Electrical, Pneumatics, Hardware, Safety items and more. Moglix is a platform through which companies as well as suppliers can procure industrial tools and equipment in a time bound manner. It is an online platform for almost all the requirement of Industrial Tools, Hand Tools, Power Tools, Safety & Security and Electricals and Adhesives. 3. Key Strengths/Unique Features/Strong Points: Moglix has launched ‘Green GST’ - a SAAS-based application solution for manufacturing units across India helping them solve their GST related queries. 4. Key Weaknesses: Basic model of E-commerce website. 5. What’s the USP Moglix's USP is its ability to integrate technology with domain expertise in manufacturing and supply chain…show more content…
Revenue Model: Amazonbusiness model is selling of business products or services between various businesses and makes revenue from a business transaction in the city, state and country(India) 2. Business Model: Amazonbusiness offers a paid membership as well as free service to the users, mostly for the all type of enterprises. Amazonbusiness also works with the business model of pay per lead method. Through this model SMEs can buy a business lead from a buyer after evaluating its relevance for their business. 3. Key Strengths/Unique Features/Strong Points: Amazon has a tailored business experience in the field of E-commerce. It is a known multi-seller marketplace. 4. Key Weaknesses: Logistics is the key weakness for Amazonbusiness as there are transit delays and damage to the shipment in the process of delivery. 5. What’s the USP Amazonbusiness’ one USP is increasing the number of sellers on their portal with basic subscription charges. Synergies between Marketplace. Low cost structure, the largest merchandise selection and a huge number of buyer and sellers. 3.2.7 Bizbilla.com 1. Revenue

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