SUMMER INTERNSHIP REPORT SUBMITTED TOWARDS THE PARTIAL FULFILLMENT OF UNDER GRADUATE DEGREE IN BUSINESS ADMINISTRATION MEDICAL TOURISM &INTERNATIONAL MARKETING in APOLLO HOSPITALS SUBMITTED BY: Name- Divyanu Gupta BBA (2012-2015) Roll No. : C-30 FACULTY GUIDE: Ms. Geetika Jain NAME: Divyanu Gupta DESIGNATION:ASSISTANT PROFESSOR ENROLLMENT NUMBER: A3906412157 COURSE &BATCH:
www.swaniti.in Developing Rural Tourism Promoting Rural Tourism for Sustainable Development and Livelihood Generation This brief sheds light upon the various aspects related to rural tourism and the great potential that India keeps for emerging as a rural tourism icon. After discussing the key factors responsible for the potential growth of rural tourism, the brief enlists various centrally sponsored schemes for supporting rural tourism in the country. In further section, a few organizations
Speech about India At this occasion, I would like to speech on the topic of travel and tourism in India. As we all know that our country is one of the oldest countries of the world. It is full of attractive historical places, heritage sites, charming tourism places including mysterious places in various Indian cities which make India famous for travel and tourism all over the world. People from all across the world come to see beautiful places in India and love to travel here. They go back to their
Tourism as an Employment Driver As a human resource intensive industry, tourism’s greatest impact is on the generation of employment. Such employment generation may cover areas of direct interaction with the tourists, such as persons employed in hotels,
Chandra, 2012 in his thesis titled “Customer Relationship Management in Hospitality with reference to five star hotels in India” has studied on the aspects of Customer Relationship Management practices followed in India; Studying the effect of CRM practices on the service quality as perceived by the customers of the hotels in the study; Determining the word-of-mouth advertising and referrals gain by the hotels as outcome of CRM and Analysis of impact of CRM practices on satisfaction, retention, grievances
Introduction – There is very important role of Information Media Communications in developing Tourism Policy and Cross Cultural Communication for Peace, Security for Sustainable Tourism industry. Increasingly, ICTs play a critical role for the competitiveness of tourism organizations and destinations. ICTs are becoming a key determinant of organizational competitiveness. This strategy involves the planned communication component of programmes designed to change the attitudes and behavior of specific
Tourism is one among the major segments which the new government is seeking at to boost the economy of the Nation. After realising that, the MICE segment can be the best game changer for the growth of the tourism, the ministry of tourism also adopted an approach which is aggressive to promote the segment. The new tourism policy in fact have to be released anytime soon has identified MICE as the leading growth driver for the tourism industry in India. MICE is the new buzzword which relates to varied
of a difficult political economic context. In 2010 the growth of GDP is estimated to be 3%, due to more difficult monetary conditions, lower remittances and bad agricultural performance. The economy of the country highly depends on the trade with India. Due the poor condition of it the inadequate supply of energy and waters and the lack of transparency in tax administration strong barriers to the country’s economic still remain same .Structural reforms are planned to response the crisis, as well
their mode of living. Authenticity can be therefore said to reside somewhere in the minds of visitors and the planners and organizers of such trips. Thus, Rajasthan is marketed as a royal traditional state because of its economic value to the tourism industry and the indigenous population. Locals of their own will are very strong and active agents of this representation of Rajasthan because of the economic benefits it is providing them. At risk however, is the loss of Rajasthan’s folklore, more
exports are pulses, hides and skins, jute and medicinal herbs. Tourism is one of the largest industrial kingdom. This sector has been expanding rapidly since its inception in the 1950. We are proud of our Nepal’s beauty; rich culture heritage and the diversity of sight – seeing and adventure opportunities available. At one time, tourism used to be the biggest foreign currency earner for the country. Nepal earned over US152 million from tourism sector in 1998. The Himalayas have attracted foreigners to