covered point will the promotion. What do we mean by promotion and what by the promotion or advertisement of a country. Which are the promotion ways that exist globally and which Singapore is using. The ways of promotion which Singapore is using have results? 6.1 What is promotion? Firstly, before we get started, tourism industry in order to make a destination well-known, is the use of marketing mix, which is the mixture of the price, the place, the product and the promotion in order to make the best
the Andaman Sea to the South China Sea in Southeast Asia. Straddling the sea route between the Indonesian island of Sumatra and Malaysia to the east and between Riau Archipelago and Singapore to the south, the Straits of Malacca are known globally for their economic, political, environmental, and strategic importance. Not only this, even the Straits link the Indian Ocean to some of Asia’s most powerful economies, as well as many other trading countries, like the United States, Germany, and Russia
region fairly easily, as most of the current kings were all but aware of the slow but certain threat of invasion posed by the European colonists . Singapore is often referred to a sort of oddity in this situation, due to its relative lack of opposition and the apparent overwhelmingly beneficial rather than suppressive impacts as a result of colonialism. Singapore was unique from the other similar yet distinct ports in the region and was in a sense created rather than
Tourism is one among the major segments which the new government is seeking at to boost the economy of the Nation. After realising that, the MICE segment can be the best game changer for the growth of the tourism, the ministry of tourism also adopted an approach which is aggressive to promote the segment. The new tourism policy in fact have to be released anytime soon has identified MICE as the leading growth driver for the tourism industry in India. MICE is the new buzzword which relates to varied
The key issue I will be targeting is about the issue of bullying amongst youths in Singapore. By definition bullying refers to repeated forceful acts of threats, coercion, abuse, intimidation and dominating others with the purpose of inflicting harm or fear on the victim. (Ng, Rigby, 2010) Bullying stems from the real or perceived power disparity between two or more groups. It is important to understand that bullying is not only carried out physically but also mentally through avenues such as verbal
certain threat of invasion posed by these Europeans . Singapore is often referred to a sort of oddity in this situation, due to its relative lack of opposition and its seemingly advantageous rather than entirely suppressive impacts of colonialism. The city-state was unique from the other similar yet distinct ports in the region and was in a sense created rather than just affected by the colonialist presence. The English attribution of its importance in trade and its conception as a major trading hub
for a conducive business environment. While both Hong Kong and Singapore rank highly on the global list for doing business, Hong Kong had for years been the frontrunner in the field of fashion and luxury goods industry. Attracted by the enormous appetite of the Mainland Chinese for luxury goods, many international well known brands such as Gucci, LV,MH and Coach had opened stores in Hong
(ASEAN) was formed, Southeast Asian region was divided into several ways i.e. Indonesia versus Malaysia and Singapore (Konfrontasi activities), Malaysia versus Singapore (Separation away from Malaysia), Philippines versus Malaysia (Dispute of Sabah), Thailand versus Myanmar/Burma (Border Disputes). In the midst of the messy situation, ASEAN was formed by then foreign ministers of Singapore, Malaysia, Indonesia, Thailand and Philippines on 8 August 1967 to act as the go-between for all Southeast
The Common Wealth of Nations is an international organization comprising the Britain and her dominions. It was established as a consequence of the Balfour declaration, 1926 that emphasized on equality in status and independency from the Great Britain. Therefore, by virtue of the statute of Westminster, 1931 this organization was established as “The British and the Commonwealth of Nations” with 7 founding members including Canada, Australia, the Irish Free State, South Africa, New Zealand and Newfoundland
Executive Summary Raffles Medical Group Ltd (RMG), established in 1976, is one of the leading private healthcare providers in Singapore that offers integrated healthcare services. Headquartered in Singapore, RMG ventured into Hong Kong, Shanghai and Indonesia in the earlier years and is looking into Japan market in the near future. It also maintains a network of overseas clients in Vietnam (Raffles Medical Group, 2015). The group owns and operates a large network of family medicine clinics, a tertiary