Microsoft Motivation In Technology

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Microsoft, a global enterprise, has become one of the leading brands in technology with the goal to separate itself from the rest of the competition and have a firm grip at the top spot of the computer software and hardware industry ,one of the ways in which the plan to achieve this through the motivation and improvement of their workforce. The following essay will discuss the implementations Microsoft has incorporated such as Maslow’s Hierarchy of Needs, Herzberg’s Two Factor theory, McClelland’s Theory of Needs and others in order to create, motivate, manage and sustain a workforce of the highest calibre. The first theory that Microsoft employs is Maslow’s Hierarchy of Needs. According to this theory, individual strives to seek a higher…show more content…
He suggested that there are two kinds of factors that affect motivation: 1) Hygiene factors: If these factors are not met it creates dissatisfaction if perceive as inadequate or unattainable, yet it does not significantly affect motivation if these factors are viewed as adequate or good. Hygiene factors are extrinsic and include factors such as salary or remuneration, job security and working conditions. 2) Motivators: are intrinsic factors such as sense of achievement, recognition, responsibility, and personal growth. These factors have a direct impact on motivation and if not deemed as satisfied or attainable effects productivity and the person on an individual level. “Simplistically, satisfaction does not correlate with…show more content…
David McClelland, who put forward this theory, identified three basic needs that people develop and acquire from their life experiences.  Need for achievement: People who have a high need for achievement seek achievement and try to attain challenging goals. There is a strong need for feedback as to achievement and progress, and a need for a sense of accomplishment. The people who have a high affiliated with this need tend to take personal responsibility for actions.  Need for affiliation: People who have a high need for affiliation needs pleasant relationships with people and needs to be accepted by other people. (People-oriented rather than task-oriented).  Need for power: People who have a need for power want to direct and command other people. Most managers have a high need for power which makes this a strong motivator for promotions and the need to attain higher positions in a

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