Political trust Trust in political system of a society is “political trust”. Political trust is related to general social trust. It means that civic engagement and interpersonal trust contribute to overall social and political trust (Castells, 2009, p. 287). Political trust is happened in two levels: macro-level trust or “organizational political trust” that is the trust of citizens in government policies and micro-level trust or “individual political trust” that is the trust of citizens in individual
SEARCHING ABOUT CREDIBILITY… News are the information about an events or happenings, and these information presented to the audiences by newspaper, radio and television , websites ,online .on other words traditional media, traditional media on internet and online. News are transferred by the reporters that cover such an event, the .This information will be edited by the editors to be presented to the audiences. Media is being very effected on audience's minds, Its being their
Existing literatures trying to explain how Filipinos absorb information they get from online sources seem to be crude. More specifically, there have been no studies done to explore how information provided by different internet sources prompts Filipinos to exchange knowledge among peers and eventually result into social mobilization. The advancement of technology has brought us not only the easiness of communication and being connected, but also made us closer and to anything happening around us
THE ROLE OF SOCIAL MEDIA ON THE PERCEPTIONS OF LOW YAT CRISIS 1.1 Introduction Social media has generally been understood as a form of electronic platform which allows users to interact, communicate and express their ideas or opinions anytime, everywhere. Currently, with the development of the technologies, social media has become vital and ubiquitous accessible. We are able to know and update what was happening around the world without direct experience it. If there were any natural disaster happened
quick appearance, social media has developed a quite questionable reputation: due to lack of experience, many marketers are not sure which social media tools are best to use, and whereas some businesses have already figured out how to take advantage of social media, for some it is still a new big step. Social media demonstrate huge potential, no matter what type of business we talk about; however, not everyone has perfect understanding of all possible benefits from using social media as business-driving
How Fake News Gain Credibility Nowadays there are news reports at any time of the day, every day of the year. People can watch or hear international news and local news. Never has it been easier to access news so fast and efficient as we can now. Society can record live videos and post everything online and it can be broadcasted within seconds. Unfortunately, since the flow of news goes so fast, it is easy for fake news to slip in between. Fake news can be easily passed on as factual news
From a managerial perspective, this research would assist hotel managers to understand what factors of EWOM influencing hotel booking intention of a hotel room. In this research, three out of the four independent variables including Perceived EWOM Credibility, Positive EWOM and EWOM User's Involvement have significant and positive effects on hotel booking intention. Furthermore, this research explored the important role of Attitude of Tourists toward Reviews which mediated those effects of independent
All the advertising method inclined the user behavior but media influence more than other sort of advertisement (Latif and Abideen, 2011). Smith Whan (1992) found that the high quality product not only capture the greater market share by maximize the market value. The consumer spent more on the Fast Moving Consumer
Today, media is so powerful that it could shape and influence people’s attitudes, beliefs, values, and lifestyles. It is so powerful that it could bring social change to the society through the use of multimedia to disseminate informations and advocate social change. Some examples of this wherein media was being used for a change are the use of Facebook to post the disagreement of people to death penalty wherein people would want to stop this death penalty and the use of facebook, twitter, and other
the president as a rapist on the cartoon because it was not meant to be interpreted literally. The rape scene on the cartoon is metaphoric. Role of social media According to Smarty (2016), social media brought people closer to other parts of the world.