Executive Summary Industry analysis The airline industry is at the growth stage. The economic and technologic development are the main factors for airline industry growth. Also, the demand of customers drives the market growth. Economy globalization also has an impact on airline industry. The competitive rivalry within the industry is high. Southwest’s chief rivals are American Airlines, Delta Air Lines, United Airlines and US airway. Overall, the airline industry develops well. Strategic issues
numerous awards as “The best airline” for the innovation and these were the reason of attack for SIA to participate among its competitors and to shore up its company strategy. Nevertheless, position is another way for a company to find themselves in marketplace. In this way, a management could identify their strength and weakness; and helps them to explore the fit between environment and the organization for further development. As mentioned previously, SIA has strong brand image in customer mind. This
Figure 5.1 – Assessment of influence of factors of the external and internal environment on creation of new air carrier (Source: developed by author) As a result of the carried-out analysis it is possible make a conclusion that presently the recommended direction of strategic development corresponds to a state when it is necessary to implement the weakness - opportunity strategy (mini – maxi) directed on minimization of weaknesses of the enterprise and use of opportunities of the market of air transportation
3. Pegasus Airlines According to Pegasus site official information (Source: http://www.flypgs.com/en/about-pegasus/pegasus-history.aspx, 2013) and (http://www.pegasusyatirimciiliskileri.com/en/about/history-of-pegasus.aspx): "The company offered 34.5 percent of its shares of stock to the public. The shares began to be traded at the Borsa Istanbul as BIST: PGSUS on April 26, 2013. It is a leading low-cost airline in Turkey, which provides reasonably priced transportation opportunities in short and
however through actively seeking collaboration and engagement with the local community and by turning limitations into opportunities for change and growth Jersey Airport can look at best practice examples from similar gateways. Following the situation analysis whereby the strength and weaknesses of Jersey were highlighted, the following marketing goals and objectives are being proposed together with the respective action
the "Guy Laliberte" in some cases, companies can create new industries, as eBay did with the online auction industry. But in most cases, a blue ocean is created from within a red ocean when a company that converts existing industry boundaries. In airlines industries there many organization that changes from red ocean strategy to blue ocean strategy. Same goes to our company, Sky Travel trying adapting and applying blue ocean strategy to minimize the risks and grab more market demand and customer need
Leadership in an Airline Crisis (2200 words) By Teo Shao Wei This topic calls for me to imagine that I am a CEO of an airline and one of my passenger aircraft crashed with 300 people on board. I am unaware if they are dead or injured. What should I do AND what should I not do? This essay looks at past case precedents where there are similar airline incidents. I will then draw valuable lessons on what a CEO should look out for during such a crisis, with particular emphasis on the Do’s and Don’ts
HAPTER 6-Process Study 6.1 ANALYSIS DONE BY THE HOTEL This survey was conducted in the months of JAN-April year 2015 by hotel.4 interviews was successfully completed. 42 questionnaires was sent out to hotel operators & 22 to maintenance managers 15 persons responded for operators & 16 responded for maintenance managers representing approximately 36% & 73% respectively. TABLE-1.1 Response rate of questionnaires 6.2 Provision made to plan, implement & finance hotel maintenance ⦁ This implies
Sabah as an example to test the context validity of the new model via adopting qualitative data analysis
Professional Air Traffic Controllers Organization Strike of 1981 Unique Montero Labor Relations Farazmand November 17th, 2014 Introduction The Professional Air Traffic Control (PATCO) strike of 1981 is considered a historical defining point for labor relations in the United States. Approximately 33 years ago PATCO went on strike due to a dispute with the Federal Aviation Administration (FAA). This strike resulted in 13,000 air traffic controllers refusing to work and President Ronald