INFORMATION GATHERING 2.1 SOURCES USED FOR RESEARCH WORK. Making a meaningful analysis requires gathering genuine and valid data. Data can be gathered from various sources which are categorized into primary and secondary data. Primary data is the first hand information which does not exist already and is being collected and gathered by the researcher himself. While secondary data refers to data collected by someone and made readily available other than the researcher himself. Relying on secondary
environment when there is an awareness spreading for energy conservation, water conservation, Librarians need to undertake active part in the sustainability of the environment by carrying green audit in their libraries. Green audit helps the librarian to get an idea about the energy consumption in the library. Green audit is connected to sustainable development process. It is an effective way to solve the environmental problems. Green Audit Green Audit is the process of assessing the environmental impact
“THE ONE” STRATEGIC MARKETING REPORT SABIR AHMED SALEEM HEAD OF MARKTING Content Executive Summary Page 3 Role of Strategic Marketing Page 4 Strategic Marketing Process Page 5 - 6 Strategic Marketing link to Corporate Strategy Page 7 Strategic Marketing Models Page 8 - 10 Marketing Strategy Options Page 11 - 14 Relationship Marketing Page 15 – 16 Why Relationship Marketing? What Merit from Relationship Marketing? Impact of changes
2. Lack of technological facilities has been provided for its customers than its customers-For example, HSBC and some of the banks has established an Electronic Cash System (ECS) art can offer a variety of payment processing solutions to customers such as Electronic Check, gift cards, bill payment and Tele deposits SWOT analysis Strengths • BOC’s core strength is its people who are united to manage any overcome from crisis. • BOC is a large innovative services provided to the customers • BOC