The observations in music videos and advertisements can be compare and analyze with different sociological theories, terms and concepts. The first video I chose was “Fantasy Girl” by Baby Bash. The video has some visual content related to sexuality such as girls dancing with small tops and tie shorts. Baby Bash appears inside a car. He shows the expression of “exhaustion”, but he opens his window and start singing and explaining how a fantasy girl is supposed to be. As the video continues girls with
In the music and television industry, women are displayed having a specific body that young girls feel pressured to live up to, and young boys feel that’s what girls need to look like. Many popular songs have lyrics describing how a girl
The song “Take Me to Church” by Hozier has recently become very popular. Hozier is a twenty-four year old artist from Ireland. Before proceeding with this essay if you have not seen the music video I would highly suggest you watch it in order to obtain a deeper understanding. The lyrics and the music video have been evoking massive controversy all over the world. Many people love the song and everything it stands for and on the other side you have a group of people who condemn it and want to
Background Music Television or commonly referred to as MTV launched on August 1st 1981. The first music video to be aired on MTV was “Video Killed the Radio Star” by The Buggles’. The first words were spoken by John Lack in which he said “Ladies and gentlemen, rock and roll”, this was followed by MTV’s theme song with an image of the Apollo 11 moon landing with MTV’s logo on the flag. Changing the Music Industry MTV changed the music industry on August 1st, 1981. It gave people the ability
The music video emerges as a medium by which the form and function of the spectacular Black female body is rearticulated. By interrogating her performances of Black femininity that operate in her Hype Williams directed video, “Video Phone”, this essay explores the ways in which each character she embodies shapes the way respectability politics is understood in popular culture. The sequence, 2:00-2:28, seems to be a briefing on how to do frontality. Beyoncé sings directly to the camera and looks directly
Since the evolution of music videos in the 1980s, artists have produced videos for promotional or artistic purposes. While modern music videos are primarily used as a marketing device, both John Lennon and Macklemore have developed artistic videos which force the audience to consider the issues of world peace and gay rights. Although the techniques used in both music videos differ, the underlying message of social justice is evident through the lyrics of their songs. Both Imagine and Same Love, prove
Madonna’s first real controversy, the video clip ‘Like a Prayer’ that brought her global fame, was part of a television commercial campaign. As he sums it up, in the late 1980s, the two major soft drinks companies, Coca-Cola and Pepsi were engaged in a competition to reach millions of customers in soft-drink consuming. They thought it is an effective way to promote soft-drink consumption by hiring performer artists in television advertisements. Pepsi contracted music stars like Michael Jackson and Whitney
CASE STUDY – Britney Spears BACKGROUND Britney Spears was born on December 2, 1981, the middle child of three. She grew up in a middle class family in a small town in the US. As a child, she showed command of the stage with her singing and dancing. At eight years old, she was auditioning for a national television program; and by the age of 10, she was cast in the same show. In between, she gained entertainment experience as an understudy in an off-Broadway show. At the same time, she studied voice
blues music into rock, they won four Grammy Awards, and were inducted into the Boston Hall of Fame and the Rock and Roll Hall of Fame, making them one of the best rock bands of their era. Aerosmith’s band members Brad Whitford, Joe Perry, and Steven Tyler became interested in music at a young age and had many influences. Brad Whitford studied trumpet and started playing guitar at a young age and he was taught a lot about music (Anjou,2002). The reason Steven Tyler became interested in music was because
Since her glorious return to music with Circus in 2008, Britney Spears has served up three strong albums filled with hits that were simply made for radio play. Some of them such as Britney’s feminist anthem “Womanizer,” her cutting edge “Hold It Against Me,” which introduced dubstep to popular radio (Britney Spears, innovator extraordinaire), and her most recent dance cut “Work Bitch” have received the attention that they so desperately deserved. Britney’s kept fans dancing til the world ends,