Hans Ong - Individual Essay Assignment When designing an advertisement for any product, a marketer has to contend with multiple factors; from designing the ad so that it is easily comprehensible while still pushing the product, making sure the ad is visually pleasing, ensuring the ad suits the target audience well such that it fits their cultural tastes, making sure it stands out from the competition, and more! It seems then that designing an advertisement is an extremely delicate process, given
1.Introduction Comprehensively, we are probably aware that Mass Tourism has the accompanying attributes: (a) involvement of a huge number of people in tourism, (b) holidays are being standardized, rigidly packaged and inflexible (Karamustafa 2012), (c) it is being mass produced and mass marketed and (d) consumed by tourists that are unconcerned about the local culture or practices. This goes to say that Mass Tourism requires vast improvement in tourism and the need of the involvement of international
different groups, such as: calendar customs which are activities related to certain days in the year or lifecycle customs which are activities connected with the key moments in people’s lives like getting married or dying. (GREEN, 169, 1997) This essay will describe 3 calendar customs which people in Ireland celebrated and will show how they celebrated them. The first one will be Saint Brighid’s day which is celebrated on 1st February between winter solstice and spring equinox. As a second one will
leisure breaks in continuing boom-time, short breaks, stress buster, staying nights and weekends and couple resorts, will be the new way of pleasuring. Customer are more and more into a multi destination short term travelling process, rather than long holidays people used to focus