Creative Entrepreneurship

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ENTREPRENEURSHIP AND THE DEVELOPMENT OF A CREATIVE INDUSTRY: PRINTING PRESS by: Olubunmi Adetayo Abstract The capacity and willingness to develop, organize and manage various businesses along with any of its risks in order to make a profit, is what is known as entrepreneurship. Therefore, for economic development to take place, certain industries such as “creative industries” must be present in order for the entrepreneurial aspect of human actions to flourish. The active and vigilant participation of creative Industries (printing press) over the years has contributed greatly to job creation, growth, industrialization, and development of entrepreneurial skills, which is essential in the development of a growing economy. The entrepreneurial…show more content…
According to a report by UNESCO on Special Edition of the United Nations Creative Economy Report, “Widening local development pathways”, “creative industries is not only one of the most rapidly growing sectors of the world economy, it is also a highly transformative one in terms of income generation, job creation and export earnings”. This paper recognizes the power of the printing press as a tool for an entrepreneur, enabler and a driver of any successful economy. The need for us to have creative entrepreneurs, motivate them by engaging those who can invest and finance them led to my position of presenting a paper on “ENTREPRENEURSHIP AND THE DEVELOPMENT OF A CREATIVE INDUSTRY: PRINTING PRESS”. Various researches have been made on creative industries such as fashion, art, music and so on but few research has been carried out on the need for the world to strengthen their entrepreneurial skill in creative industry- printing press. The paper gives background knowledge of the creative industry, especially our country Nigeria and the need for the government to encourage investment in this sector of the economy. There are lots of untapped potential in the creative industries to create growth, employment, add value /enhance the economic performance and robustness of the Nigerian…show more content…
It is a flexible visual medium and can be used for all sorts of creative ways. Print is highly effective, competitive, and a constantly improving business sector where technology is constantly changing. To make a single sale of ant product, there is print on it. Print gives detailed information on every single product so the end users will have the knowledge of the product. Without the graphic arts industry, other sectors of the economy cannot survive. All over the world, the initial means of exchange was trade by barter. Later the use of money was discovered and with the latest technology, people are now using cards and POS for

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