Biscuit Case Study

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About EMB: English Biscuit Manufacturers (Pvt) Ltd, or (EBM), are the leaders of packaged biscuit manufacturing in Pakistan and is the country's leading manufacturer of biscuits and also in cookies since 1967, with yearly sales volume and production capacity of about Rupees 16 billion and with 100,000 tons respectively. The Company enjoys the position of leadership from leaps and attains the market share of about over 40% of the branded biscuit market. English Biscuit Manufacturer produces the country's largest range of hygienic and healthy biscuits under its famous Peek Freans Pied Piper logo. Peek Freans brand had recently given the respect of the internationally acclaimed Super brands status. More than four decades, English Biscuit…show more content…
ISO 14001:2004. ISO 22000 certifications and IIP (Investors in People) Recognition. The EBM Centre of Excellence was established at a cost exceeding Rupees 20 million, to make available an international level research and development facility for students of food technology, nutrition, bio-chemistry and other related scientific disciplines.. Equipped with state-of-the-art equipment and full research facilities, the EBM Centre of Excellence is the only one of its kind in the country that not only helps in developing human resources in Pakistan but takes the lead in ground-breaking researches pertaining to food grains. EBM is also the only food company to have been awarded the Environmental Excellence Award for the last seven successive years, since 2004. EBM also has the distinction of being the only biscuit company in Pakistan to have received the ISO 27001:2005 certification pertaining to Information Security Management…show more content…
To constantly endeavor for the acquisition of knowledge and excellence in developing human skills, product innovations and state-of-the-art technologies. To become a partner with the Government in sharing the responsibility of economic and social uplift and development of Pakistan. EBM MISSION: Strive for highly responsible management. Highest standards of hygiene. Protect and preserve the environment. Certifications of EBM: These include • ISO 9001 • ISO 14001 • ISO 27001 • ISO 22000 • HACCP certifications and Halal Certifications. Awards: • In recognition of numerous marketing and CSR initiatives . EBM has awarded numerous national and international awards. These include: • The coveted IP recognition • National CSR Award • Brands of the Year Award and Super brands status. POLICIES PRACTISED IN EBM EBM Quality Management System ties the administration and workers of the organization to follow center arrangements: We will basically inspect and persistently audit all parts of operations, from acquirement to be dissemination of completed item to check any insufficiency, or space for expense compelling change and will attempt accurate quality upgrade

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