3.1 Company Profile of Infosys Infosys is a software development company with headquarters in Electronics City, Bangalore, India. It was founded on 2 July 1981 by seven entrepreneurs, who are N. R. Narayana Murthy, Nandan Nilekani, Kris Gopalakrishnan, S. D. Shibulal, K Dinesh, Ashok Arora, and with N. S. Raghavan officially being the first employees of the company. Infosys Technologies were listed on the NASDAQ stock exchange in year 1999. It was the first India registered company
Table of Contents Summary 4 Introduction 5 The Seven S Models for Strategic Planning 7 Strategic Analysis 8 Analysis of the Remote Macro Environment 10 Sociological factors 11 Technological factors 11 Economic factors 12 Political factors 12 The Micro Competitive Environment 13 Threat of New Entrants 14 Bargaining Power of Suppliers 14 Bargaining Power of Buyers (Customers) 15 Threat of Substitute Products or Services 15 Industrial Rivalry 15 Strategic Choice 16 Porter’s Generic Strategies 16 Cost
Porter Five Forces in extraordinary detail National Australia Bank Limited's chiefs can shape those powers to support them SWOT ANALYSIS
This analysis is important that is criticised although Lynch (2006) explains that the factors are almost uncontrollable. In addition, Sutton (1988) explains that analysis of the external environment is tackled to In order to achieve competitive advantage and enhance distant and close future Sutton (1988) explains that this should be tackled as the analysis of the external environment. McMillan and Tampoe, (2000) explain that the
In order to understand Keurig’s position in the market and their marketing plan, we use SWOT analysis to identify its pros and cons. Strengths Keurig has much strength as a brand in general. Its sales have been increasing in the past decades and are likely to increase in the future as consumers are shifting from purchasing coffee from coffee shop to home brew fresh coffee. Other than that, Keurig has the advantage of being the first mover in the single cup brewing market segment as well as the
AND TECHNIQUES OF STRATEGIC MANAGEMENT 1) Critical Question Analysis – Critical question analysis involves a process of answering few specific sequential questions. This method of formulating strategy helps in synthesizing several ideas by finding accurate answers to those basic questions. Each questions aims at exploring various organizational aspects so that they are well defined. Those basic questions under critical question analysis are – 1) What are the purpose(s) and objectives of the organization
they excel in and other areas that need to be worked on. As the modern world is a fast paced and has an ever changing environment, business’ need to keep making advances and updating their services and goods to keep up with competition. Using SWOT analysis you can depict what a company is strong in and what they need to work on in order to keep up with their competitors. Strengths and weaknesses are analyzed to make sure you are keeping up with competitors. Opportunities and threats compare with
Knowing business strategies and SWOT analysis can assist managers in finding the proper resolution for an issue. Douglas Conant, CEO of Campbell’s Soup, applied the SWOT analysis to see how to repair the company after its collapse. Conant showed that he was knowledgeable of the steps that needed to be taken to get the company back on its feet. It may take some time to see the results from analyzing situations, but in the end, the results can be remarkable for a company's success. In 2001, after
Internal Factor Evaluation Matrix (EFE) CVS Pharmacy KEY INTERNAL FACTORS WEIGHT RATING WEIGHTED SCORE Strengths 1. Pharmacy Services .15 4 0.6 2. Retail Services .15 4 0.6 3. Strong Operating Performance .10 3 .30 4. Strong Presence In Health, Personal and Beauty Products .05 3 .15 5. Geographic Reach. .05 3 .15 Weakness 1. Claims for Payments Involving HHC Programs .15 3 .45 2. Demographic Locations not a large as Walgreens .15 3 .45 3. Law Suits .05 3 .15 4. Armed Robberies .10 2
relationships with target customers successful cooperation (Янкевич & Безрукова, 2003: 55). Often to understand the environment an organization is needed to perform PESTLE (Political, Economic, Social, Technological, Legal and Environmental issues) analysis, this factors are very important that influence the marketing activities of a business performance, this includes: • Political- the