The history of the airline industry went through a period described as challenging and soaring. The reason behind this description is the rapid increase in oil price which caused major financial losses and a cut in airline profits. Airlines which declared bankruptcy between 2004 and 2007 have all been a case of such losses. As of 2009, in the UK, airline analysts expected that airlines will have to face great challenges in the future. An example of this is British Airways which predicted a profit
Introduction On December 2013, American Airlines and US Airways merged to become the “biggest player in the market” according to American Airlines Group Inc. (previously known as AMR Corporation) SWOT Analysis (2014). The merger was a vital decision in enhancing the airline business for customers especially with the growing global tourism. Evidence shown by the World Tourism Organization (UNWTO), that international tourism grew by at least 5% in 2013 (p. 7). The merger has had many benefits, specifically
Thaismile in the core domestic rotes. For example, Bangkok-ChiangMai and Bangkok-ChiangRai. Developing product and services such as business class service upgrade and modern onboard communications system. Thai Airways received the best international airline and received new 8 aircraft in 2015 as well. According to Transformation Plan, The operating loss showed as THB 1,304million and total expenses decreased by 11.2%. The net profit is about $141.7 million and 51% is government owned. And the operating
International Airlines Introduction Regarded as the national symbol and icon, Singapore Airlines is also the national carrier of Singapore. Living up to their vision, “ To position the airline for continued growth in a globalizing industry while maintaining the airline’s loss free record”, for the past 43 years, it is now one of the world’s most largest and successful airline industry. Singapore Airlines is majority-owned by the Singapore government followed by Temasek Holdings. It has 3 airline subsidiaries
WestJet Airlines Ltd. (WestJet) is a Canadian high-value, low-cost airline company. WestJet was founded by four entrepreneurs, Clive Beddoe, Don Bell, Mark Hill and Tim Morgan, in 1996. They started the business with two cost- effective planes offering travelers low prices from Calgary to Vancouver. However, WestJet continued to grow and surpassed market capitalization of the country’s leading airline company Air Canada in 2001. The founders agree that the key elements of their success are company
environment, most airlines are reviewing their strategies from time to time. Airlines are sharing risks and resources to remain in a competitive advantage which is known as alliance. This report analyses the internal and external analysis of the strategic alliances in the airline industry. 2. The Macro context (External) The alliance in airline industry consists of external influences that affects the performance of the business and it is beyond the control of an individual airline. The three influences
3. Pegasus Airlines According to Pegasus site official information (Source: http://www.flypgs.com/en/about-pegasus/pegasus-history.aspx, 2013) and (http://www.pegasusyatirimciiliskileri.com/en/about/history-of-pegasus.aspx): "The company offered 34.5 percent of its shares of stock to the public. The shares began to be traded at the Borsa Istanbul as BIST: PGSUS on April 26, 2013. It is a leading low-cost airline in Turkey, which provides reasonably priced transportation opportunities in short and
updating their services and goods to keep up with competition. Using SWOT analysis you can depict what a company is strong in and what they need to work on in order to keep up with their competitors. Strengths and weaknesses are analyzed to make sure you are keeping up with competitors. Opportunities and threats compare with the 5 C’s: customer, company, context, collaborators, and competitors (Iacobucci ). For example, if Delta Airlines changed the brand of pop they carried from Coke products to Pepsi
planning. Running an airline is similar to running a business, in other words, an airline is simply a business or at least should be treated as such for it to survive. This coursework presents a broad insight into the meaning of a business plan, its definition, its significance and how crucial it is towards the success of any startup business. The basic content of a typical business plan are highlighted and the peculiarities of each content in relation to the business plan of an airline were discussed
planning. Running an airline is similar to running a business, in other words, an airline is simply a business or at least should be treated as such for it to survive. This coursework presents a broad insight into the meaning of a business plan, its definition, its significance and how crucial it is towards the success of any startup business. The basic content of a typical business plan are highlighted and the peculiarities of each content in relation to the business plan of an airline were discussed