Information Systems Strategy Matrix

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1. Introduction Profitability, effectiveness and competitiveness are only some of the most common goals of virtually every company. The role of information system for an enterprise has grown significantly in past decade. Nowadays it is impossible to reach the competitive advantage without information system (IS) supporting these goals. An efficient IS needs a sustainable strategy. For the scope of this work it is assumed local corporation as a small to medium enterprise (SME) and mainly active on one national market. Its opposite, a multinational corporation, is considered to be of a larger size and being present globally or at least in a significant number of countries. It is present in form of either production units or local sales organizations…show more content…
Any company, global or local, can face these consequences. The Information Systems Strategy Triangle, aim of which is to point out the importance of alignment between different strategies (Pearlson & Saunders, 2013), is one of models that help on a way to create supportive ISS. Figure. 1 The Information System Strategy Triangle (Pearlson & Saunders, 2013) By taking into consideration this model a company ensures that there is a steady interaction between all strategies. It also reminds about a fact that changes in one strategy inevitably lead to alterations in two others. In order to be able to create a supportive ISS analysis of different aspects of a company are required. 3 Therefore different frameworks can become helpful on a company’s way to success. Earl’s Framework of Frameworks (Levy et al., 1999) suggests diverse frameworks, which are classified…show more content…
(1999) as well as Levy and Powell (2000) appliy Framework of Frameworks for SMEs, this framework is also appropriate to use for both multinational and local corporations. Awareness and opportunity frameworks are seen as the most useful for SMEs, while positioning is considered of less importance. Scaling frameworks are of less use due to the fact that SMEs do not use systems in strategic ways. Spatial frameworks are less applicable to SMEs since they rely on the presence of IT department, which may not be in place in many of SMEs. Temporal frameworks also require a presence of IT department with organised hierarchy and therefore only partly can be applicable (Levy et al., 1999). Based on the foundation of the proposed analysis ISS can continue to move on its way to
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