If you're like most business owners, you've probably tried common advertising approaches. Perhaps you've placed an ad or two in local papers, participated in a door hanger program, or even attended a few local fairs. However, if you really want to get involved in the community and make your business a household name, then you need to think outside the box and come up with events that will get everyone talking.
Wall Mural Community Event
Creating community events can show that you care about the community at large, which can go a long way toward building goodwill for your business. At the same time, the event needs to show people at least a part of what you have to offer as a business.
One unique event you can plan that will get everyone talking is to take a wall that is plain and blah and have everyone pitch in to create a beautiful mural. For example, the side of a maintenance building at a local park can be easily beautified (with the park department's permission of course).…show more content… They likely have a vision for the type of mural they'd like to see grace their park (or if you are painting another area, you'll need to get together with city planners, etc.).
After your preliminary meeting, you'll want to provide the leaders with a few drawings of how you see their vision coming to life. Once you've decided on an image, you'll need to draw just the outline building sized. The community will take turns painting within the outline at the event.
Promote the Event
The best thing to do is to tie into an event that is already going to be occurring at that location. For example, at a recent event called Art in Speed Park, a local school offered people the opportunity to paint the side of a building in the park. The drawing was already outlined and the artists worked on the details, but the community could come in and paint a