Stereotypes And Smoking

207 Words1 Page
Everybody cringes when they hear or see gruesome scenes in movies. Teeth being pulled out, skin ripping off, or bones breaking: it is all disturbing to our eyes and ears. Similar to those scenes in movies, this Ad, sponsored by U.S. Food and Drug Association and played on ABC family, shows what you “pay” for when you smoke. In the background, the lighting is dark, still and dim giving a depressing feel to the setting. The darkness in the background symbolizes the customer’s emotions. Physically and emotionally, the darkness is surrounding her and smoking is a way to get away from her pain. But in reality, smoking is causing more permanent damages. Along with the background, emotion plays a huge role in making this ad effective. The girl’s
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