Nestle: The Background Of The Anglo-Swiss Condensed Milk Company

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The Background of the Organisation The Nestlé history begins back to 1886, when he first man, a European condensed milk factory was opened in Cham, Switzerland, by the Anglo-Swiss Condensed Milk Company. In 1867, the founder Henri Nestlé, a German pharmacist, established new combination of cow’s milk, wheat flour and sugar, saving the life of a neighbour’s child in Vevey, Switzerland. “Henri Nestlé, himself an immigrant from Germany, was instrumental in turning his Company towards international expansion from the very start. We owe more than our name, our logo and our first infant-food product to our founder. Henri Nestlé embodied many of the key attitudes and values that form part and parcel of our corporate culture: pragmatism, flexibility,…show more content…
The beginning of the First World War brought a lot of sabotage to the whole world. Obtaining the raw materials and product became extremely difficult. There was a shortage of fresh milk in Europe forced supplier to sell all their supplies to face the needs of local towns in 1914. Then, the war brought out new demand for dairy product, mainly in the form of government contacts. Nestlé purchased a lot of factories which presented in US. In 1918, the war ended, the company had 40 factories worldwide. Nestlé suffered the difficulty in technology, the operating systems were been simplifying in 1920s. In this case, the company was able to survive, and with acquisition of Peter, Cailler, Kohler Swiss Chocolate Company. They offered a new product, including malted milk and a powdered drink called Milo. In 1938, Nescafé coffee was…show more content…
Nestlé diversified outside the food industry while became a major shareholder in L’Oréal, one of world well-known cosmetic brand. The company had to change the strategies as the rising oils prices and slow growth in industrialised countries. In 1977, it acquired Alcon Laboratories, manufacturer of pharmaceutical and ophthalmic products, as their second step outside food industry. Nestlé was the first company to develop with obeying World Health Organization Code and apply throughout the whole operating systems. In 1986, another new product was launched, Nespresso. This product was begun with a simple idea: anyone was able to create a perfect espresso coffee. In 1988, an Italian brand Buitoni became part of Nestlé’s portfolio. In the same year, there was a boycott of a group of organization in United Kingdom against Nestlé. Later, as a result of our inclusion in the responsible investment index FTSE4Good in 2011, the United Reformed Churches ended their support for this boycott. By this time, a number of other significant stakeholders had already ended their support for it, including the General Synod of the Church of England, the Royal College of Midwives, and the Methodist Ethical Investment

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