Business Plan In a company like Maruti Suzuki, all the agendas are driven by team work and creativity. The company has magnificent teams in areas such as engineering, product planning and other sub verticals like marketing, promotions etc. Most of the planning for future is market – driven and depends on competitors product offerings. With portfolio of more than 15 products, there is always overlapping of prices and cannibalisation. Situation Analysis Industry Trends The automobile industry is aided
of Content CONTENT PAGE No. 1) INTRODUCTION. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2) MISSION STATEMENT. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3) SWOT ANALYSIS. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4) FEW LEADING BRANDS OF TODAY. . . . . . . . . . . . . . . . . . . . . . . . . 5) MARKETING IN FEW TOPMOST EVs USING COUNTRIES. . . . . . 6) COMPARISON WITH FUEL
d Ford Motor Company The Mustang Douglas J. Queen University of Maryland University College Executive Summary The auto industry remains highly competitive as there are many different choices for customers to select from. The main rivalry for the Mustang is from the Chevy Camaro and Dodge Challenger as they are all considered to be “pony” cars. Though these vehicles are alike, the Mustang still remains leading the market share which demonstrates its preference of the consumer toward
Most Managers feel the real assets of a company are firmly in the maintaining the relationships between the company clients, customers, employees and suppliers. So, to develop strategic relationships with the customers is very important (Accenture, 2011). It is believed that more than 52% of the companies recognize their key account plan needs improvement. Strategic plan is a process that brings life to mission and vision of the enterprise. An excellent strategic plan, which is worth of value, is
growth • Major players and market shares • Government initiatives and reforms • Demand analysis • Investments • Recent developments • Regulatory bodies • SWOT analysis • Facts and figures CHAPTER-II Oil and Natural gas Corporation Limited • Historical perspective • Vision, Mission and Objectives • Milestones • Awards • Key people • Company structure • Marketing, Finance and HR aspects • Major components • SWOT analysis