ENVIRONMENTAL ANALYSIS The Walt Disney Company had something of a feel-good year. Not only did its shares reach all-time highs, but the company experienced resounding cross-platform success with its Frozen franchise, spurred excitement for the forthcoming sequels to the original Star Wars trilogy, and readied the opening of the new Shanghai Disney Resort. Furthermore, the media conglomerate continues to perform at a high level, despite facing constant pressure in its film and broadcasting holdings
General Environment Analysis Among the factors in Lionsgate’s external environment, none are more impactful than the force of technological advancements in the industry. The gross popularity of new digital modes of content delivery and storage such a Video-On-Demand (VOD) and online streaming platforms, supported by a sociocultural shift to a convenience dominated society, have fuelled the decline of both domestic and international ticket and DVD sales. See Exhibit 4 for a breakdown of
2.4 A critique of the methodologies used in studies investigating communication channels in the book publishing industry Mbengei (2001), set out to investigate the kind of information publishing personnel looks for. He gathered his data through personal interviews with forty two (42) employees of firms dealing with publishing, observation and secondary sources of data such as documents to gather information. The study established that information needs of publishing personnel included the following: