should be the target market (Shwu-Ing, 2003). According to study conducted by Haque et al. (2006), attitude towards online shopping is considerably quite negative among Malaysians. Therefore, it is important to recognize that numerous factors precede attitude formation and
1 Background of the Study According to Aborishade and Obioha 2009, the concept of Motivation surpasses focus on machine because at the heart of the organization, the human resources coupled with skill, experience, attitudes, and intelligence is the most momentous factor in acquisition of wealth and process of production. Empirical evidence abound showing that workers are poorly motivated and are dissatisfied with their living and working conditions in Nigeria, which could be conjectured that poor