Summary Of Kenneth Burke's 'Keeping Up With The Kardashians'

702 Words3 Pages
Kenneth Burke’s is explaining the Burke analysis which many companies use to gain a broader target audience. He explains that even to a person may not be an exact copy of another, if they share a common interest they can identify with each other. He explains also that television will target the specific genders and try to expand their audience or consumer base by identifying with those people. Burke introduces the idea that persuasion can only work if there is similarity among the presenter and the audience. That sensation created, the concept that is being obtained, the image that is being portrayed, and that idea that is trying to be developed, all have a goal which is to make young teens to share such substances. The show “Keeping Up with the Kardashians” is a prime example of…show more content…
A lot of shows will have a specific plot or point they are trying to get to, which keeps the audience interested in the show. So they keep watching until it’s over and they had their finale. The balloons come down and that’s a wrap on the show and its season. “Keeping Up with the Kardashians” is a reality television show and is not like others in a sense that they have a main plot or mission. So how do they broaden their fan base or audience? They identify with millions of teens across the planet by what the wear and what they have. The way that this reality show maintains its large audience is through the drama of this family, and the family being fashion icons. The show uses Kim as a sex symbol for young girls across the planet. She always has her hair done nice, and is always wearing the latest styles which is starting fashion trends. Young people see her on television and want that glamorous life style. Young girls especially identify with her because they see as what they want to be. They see her in her new fancy dress that cost more than what the ordinary person spends on clothes for a month. They see her with her

    More about Summary Of Kenneth Burke's 'Keeping Up With The Kardashians'

      Open Document