ONLINE BUYING BEHAVIOUR OF SHOPPERS IN SIVAKASI ABSTRACT In modern days customer focus is more transferred towards online shopping; worldwide people order products from different regions and online retailers deliver their products to their homes, offices or wherever they want. The B2C (business to consumer) process has made it easy for consumers to select any product online from a retailer's website and have it delivered to the consumer within no time. The consumer does not need to consume his
Only a few studies have been done in India but virtually speaking none of the study was conducted in the manufacturing companies in Tamil Nadu. Hence, this study is an attempt to know the employees’ retention strategies followed by the manufacturing companies with special reference to selected manufacturing companies in
manufacturing, marketing, and service companies: career-counseling and job-enrichment exercises at the junior level; promoting from within and training at the middle level; team-building exercises and welfare initiatives at the senior level; and culture-building and empowerment at the top