Rhetorical Analysis of “Don’t Blame the Eater” In his essay “Don’t Blame the Eater”, David Zinczenko makes it known that fast-food is dangerous to our society and the individuals within it. His argument is quite simple; consumers are not completely to blame for their lack of health, fast-food has taken over the restaurant business and it is hard to find alternative options. Zinczenko’s presence of ethos through his many achievements, his use of pathos while talking about his childhood, and his use of logos while talking about the abundance of fast-food restaurants and their manipulative tricks all have a great contribution to his thoughtful argument against the fast-food industry. Zinczenko is very experienced with the topic of the fast-food industry and the effect it has on us, which is where we see the ethos in this piece. “(He) was for many years the editor-in-chief of the fitness magazine Men’s Health—and has appeared on Dr. Oz, Oprah, and Good Morning America.” (They Say, I Say with Readings 462). These are just a few of the many reasons that Zinczenko is…show more content… This is just a start to the pathos he uses throughout his piece. He mentions how his mother worked many late nights and could only feed him quick, easy and affordable fast-food meals. This makes the reader sympathize with him, after all, he was only a child so he ate what was available to him. He did not really have a say in the quality of the type food he was consuming. He became overweight due to something that was out of his control. “Then as now, these (McDonald’s, Taco Bell, KFC, or Pizza Hut) were the only available options for an American kid to get an affordable meal” (Zinczenko 463). He makes it apparent that fast-food restaurants do not serve what is good for the individuals in society, they serve what sells. Commonly so, what sells is a quick, easy and affordable meal which is why there are so many fast-food