Jean Kilbourne goes on to claim that the ideal image of female beauty is created through a series of photo shopping and photo retouching and those images of perfection are used as the basis
standards of feminine beauty are presented in virtually all forms of popular media, attacking women with images that represent what is speculated to be the “perfect body.” In a society where media is the most persuasive force influencing cultural beliefs, the message that young women and men are acquiring is that a woman's sexuality, beauty, and youth are all that counts. The value and power a woman has seem to matter less now. It is no secret that women compare themselves to the female images they see