Flipkart's Financial Strategy

905 Words4 Pages
Flipkart's revenue were continuously increasing at great pace and they reported 1,180 crore in financial year 2012-13 as compared to 204.80 crore in financial year 2011–12. Flipkart is growing at a tremendous pace and electronic goods and apparels are most profitable segments for the company. In the financial year ended 31st March 2014, the total earnings of Flipkart was Rs. 2,846 crores in which electronic goods gave contribution of 34% of total gross merchandise value (GMV) followed by fashion and clothing with contribution of 30%. For Flipkart’s closest competitor Snapdeal also, electronics goods and fashionable apparels are the two biggest revenue generating segments, with both expected to close this year with GMV worth $5 billion and…show more content…
They are fundamentally aiming an economy of scale because of the quantity, the seller get regardless of wafer thin earnings and they make money from the commission. The assessment is more about the span of the E-commerce in Indian economy than the earnings or sharing model. Actually, they have altered their model to be a marketplace from being an absolute storehouse based model. The parent company FPL is registered in Singapore and has 3-4 subsidiary companies in India to be precisely name of them are Flipkart India Pvt Ltd (FIPL), Flipkart Internet, Flipkart Marketplace Ltd, Flipkart Payment Gateway Services Ltd and Flipkart Digital Media Ltd. All of these subsidiaries have altogether different business catering to the key business of…show more content…
Flipkart is faithful to 100% client pleasure and because of that purchasers are definite to have a simple, smooth and comfortable shopping experience. All the payment alternatives, whether payment is through online payment gateways or cash on delivery, buyer is definite secure and safe payment dealings. With alternatives like similar day and one day delivery, buyer is guaranteed quick delivery right to buyer’s doorstep. Flipkart interacts with is international clients, users, communities, suppliers, stakeholders and partners. Flipkart’s aim to provide resolution designed by these interactions and through taking initiatives on innovation, no compromise on quality of goods traded and forward thinking, Flipkart always gets new users by its attractive discount offers. Although, good corporate citizenship has always been a part of Flipkart

    More about Flipkart's Financial Strategy

      Open Document