In David Fincher’s film adaption of the novel Fight Club, the Narrator Jack works as a traveling sales agent for a car company though it’s easy to see that his job is insignificant to him and thus, it is insignificant to the viewer. What’s more important is that Jack is an insomniac. He is incredibly bored with his life, disconnected from everything, and “Never truly asleep. Never truly awake” (Fincher). He comforts himself from this Hell he lives in by constantly purchasing name-brand consumer goods
Consumerism as defined by in Consumerism In American Society: How It Really Works. by Erik Olin Wright and Joel Rogers as “Consumerism is the belief that personal wellbeing and happiness depends to a very large extent, on the level of personal consumption; particularly, on the purchase of material goods. The idea is not simply that wellbeing depends upon a standard of living above some threshold, but that at the center of happiness is consumption and material possessions. A consumerist society is
The film Fight Club (1999) based on the novel of the same name by Chuck Palahniuk, is replete with themes, Interpretations and underlying messages. Emasculation, Isolation, Violence, and even forms of Zen Buddhism. These themes all intertwine with one common aspect of the movie, and that is it’s ideals of a post-modern consumer society. Fight Club addresses the excessive consumerism as a sign of emotional desolation and as a form of self-distinction. While the title suggests that it is just another
Chuck Palahniuk’s novel Fight Club shares the story of a nameless man (the narrator) and his struggle to combat his Dissociative Identity Disorder (DID) and the malicious personality Tyler Durden that it created. Living in a society dominated by consumerism and working a stressful corporate career, the narrator feels trapped, wanting to break free from a life which brings him no happiness. This is accomplished by Tyler, who believes that in order to help the narrator, he must tear down society and