Comparing The Cold War And The Era Of Globalization

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The estrangement of the Cold War and the onset of globalization is marked as one of the most significant time periods in the history of America. The end of one marked the rise of the other. Thus, the cold war and the era of globalization are often associated with each other. Yet, they conflict with one another in many ways, and are found to be complete opposites. The dichotomy between the two set a consequential role shaping our present world. While the Cold War is exemplified through the geographical and political divisions during the mid twentieth century, the era of globalization is symbolized by integration through franchising, advancement in economies and the vast array of technology. The cold war was a battle between the two superpowers:…show more content…
It marked the rise in “inexorable integration of markets, transportation systems, and communication systems to a degree never witnessed before.” (Friedman, 1). There are many benefits to globalizing. For example, it “has reduced the sense of isolation felt in much of the developing world and has given many people in the developing countries access to knowledge.” (Stiglitz, ). The innovation of the internet during this era tremendously expedited the advancement of the world as a whole, making it a more globalized society. Internet and technology facilitated the increase in communication between people around the globe and allowed for easy access to information and media anywhere in the world. Additionally, “outsourcing” raised during the globalization era. More and more companies moved from the United states to other countries like South Korea, China, and Taiwan. For example, outsourcing of the manufacturing of sneakers was particularly popular. Sneaker companies like Nike, Reebok, Adidas and Puma “began moving [factories] offshore…[to] countries whose statuses were very closely allied to the US state in the Cold War.” (Enloe, 214). Therefore, it economically unified and benefited both parties; the companies could find cheap labor, and the workers could be part of an American Business. Unlike before, production after globalization was mobile and

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