the factors affecting the consumers’ willingness to shop on the internet. Consumers’ attitude towards web-based shopping is predictive of online consumer behavior and their purchase decision. Based on an open-ended survey of 220 shoppers, (Jarvenpaa & Todd, n.d.) identified the salient factors, through customer-centered view, affecting the attitude towards online shopping. They proposed a model including several indicators, belonging to four main shopping factors which are mentioned below: • Product
CHAPTER 2 LITERATURE REVIEW 2.1 Introduction This chapter will explain about literature review for all dependent variable and independent variables that will support this research. The dependent variable in this research is online consumer behavior. For this research there are three independent variables used to test the dependent variable, which is security & trust, price and convenience. 2.2 Consumer Behavior According to Solomon (1998) Consumer behavior is the study of the processes involved
and personal preferences. This is a huge challenge during this modern time in which users are part of a virtual team and have tons of information out there available for anybody to see. It is a huge threat in crucial accessibility, property, and privacy information for the user. By having all this information out there on the internet, any hacker or thief can access this information and use it for their advantage.
REVIEW OF LITERATURE The study of Online Buying Behaviour has been one of the major research agendas in both Marketing Sciences and Information Systems with the rapidly growing e-business. Out of the many researches in the aforesaid related area, some of the pertinent literature related to this study is discussed here. (Sinha, 2010), in his study carried out in India implied that Socio-psychological factors and infrastructure have been found influential factors while the perceived risk surprisingly
study of distance education at the KFU, it turned out that, most of the students facing difficulty in speaking skill. Tutoring online gives you the opportunity to gain speaking fluency and understanding of important aspects of the English language. This will develop speaking without hesitation or confusion. It is ideal for people who wanted to improve their self. Online tutoring is one of the most rapid in the development of educational systems and keep up the achievements of the technology revolution
of create, collect, and distribute important data in organizational environment in order to enhance decision making. It comprises of three major categories, and they include; Technology (Hardware, Software and Data), People and the Process. The importance of information system is to provide an avenue in which constructive decision can be reached in production and/or profit maximization. The useful data obtain through IS can be so helpful in improving customer relations and satisfaction. Also IS is
confidentiality and privacy of the users' information. This information can be anything related to the user such as the type of information user accesses in the library. Privacy and confidentiality are crucial for everyone who is accessing anything anywhere in the digital world. As per the ethics and standards of
daily routine. This is the big opportunity for every organization to involve and to start working with the internet to make their works much easier and more effective. Internet has become so popular in this arena for promoting products and services online with the effective use of internet network facility to provide the complete development of web marketing in the whole process of purchasing through e-market from pre-sale to post-sale which develops and manage customer relationship at the most priority
example when you click like on the page of your favorite singer on Facebook, or when you enter your debit card number after winning an auction on Ebay. Where does that information go? Who can see it? These questions have crossed the minds of millions of online users, but most of us simple brush the thought aside and hope it gets sucked into some kind of an imaginary Internet black hole. That the government and corporations use your every like, Google Search, and Check-In to perform market studies and gather
are just some of the myriad of dishes being served on online education buffets. Students are free to pile their plates high with the sciences, the arts, the languages, and countless other subjects due to the growing trend of distance learning courses offered through the Web. Teachers, however, are becoming more dissatisfied with distance learning methods and remain adamant about face to face courses; in response to the competition between online and face to face courses, discord has erupted among