Synthesis Essay: The Influence Of Advertising On Society

727 Words3 Pages
The advertising industry is an institution that can be found throughout various sectors of society. Each advertisement has a specific audience that the sponsor is attempting to draw in. With such a substantial task at hand, many obstacles can arise in the process of urging an audience towards a particular conviction. Regardless of such impediments, many advertisements prove to be highly impactful in the manner by which the audiences are influenced. Although advertising as the potential to significantly influence someone’s views, the average human tends to require much more than and ad to sway their beliefs or routines. When it comes to the effects of advertising on society, actual influence it transfers, seems to be greatly exaggerated, a sort of factually hyperbole. As it is described in Source B, cigarette use grew rapidly, and complete gratitude for the trend can be passed. Certainly, people have more stable foundations than to allow an unambiguous television ad to initiate a lifelong habit. As we all are aware, there are numerous other factors that play into smoking;peer pressure and home life have the potential to become fate in such an austere dependence. Source D makes the allegation that advertising forces…show more content…
Source E, hits the topic precisely by describing how advertisements attack vulnerable viewers who are much more susceptible to persuasion. All of these methods that advertisements use are geared at grasping the audiences’ attention in order to get their message across. These instances most certainly do occur; however, they by no means can account for every case. There is no plausible way for advertisers to know exactly who is watching their “eye cream” ad following the season finale of a reality television show. Yes, people can be generalize, but that leaves massive holes and exceptions, ultimately tearing down the effectiveness of
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