Lucky Pants Bingo Case Study

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Every once in a while, players run across a bingo site that is not affiliated with one of the larger bingo networks. Back in the early part of 2013, Lucky Pants Bingo was introduced to a fast growing iGaming Bingo industry. Though not affiliated with any of the large networks, the site has been able to sustain a steady business pattern while building up player loyalty in the process. With a logo represented by a bingo ball wearing bikini bottoms, it is clear that Lucky Pants Bongo is attempting to appeal to both men and women. While the logo would tend to draw men, the purple and pink color scheme is surely directed towards women. The site is very easy to navigate and all relevant information in easy to find. With plenty of promotions and free bets in the offering, it's easy to understand how this site has remained competitive as a viable iGaming experience compared to other sites. Lucky Pants Bingo is licensed and regulated by the Alderney Gambling Control Commission. They also maintain licensing by the UK Gambling Commission for the purpose of being able to legally provided service and products to players located in the UK. The site's owners maintain their primary headquarters in the UK. Lucky Pants Bingo Games Lucky Pants Bingo has elected to stay with…show more content…
The game is played with a 5X5 card matrix with a free space in the middle. The objective of the game is to be the first player to cover the designated pattern, of which there are 30+ different ones chosen on a random basis. For a little faster action, players might enjoy 90-ball bingo. The game is played with a 3X5 card matrix. As part of the game's objective, players have three separate opportunities to win a cash prize on each game. The first prize is awarded to the first player who covers one line, the second prize goes to the first person who covers two lines and finally, the last prize is awarded to the first person who covers the entire

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