CHAPTER: 1 INTRODUCTION 1.1 INTRODUCTION OF THE TOPIC BROAD AREA OF THE STUDY Consumer awareness of covering the customer the impression that awareness and consciousness about the company or its products. Customer perception is usually affected by advertising, reviews, public relations, social media, personal experiences and other channels. Perception is broader. It is a complex process, and the fact that a person in which to stimulate the surrounding tissue and has a meaning to it. Perception describes
in old Greece and Rome. Going more towards the northern region, material or vellum, made of prepared sheepskin or calfskin, supplanted papyrus. In China, archives were usually composed on bamboo, making them overwhelming and unbalanced to transport. Silk was infrequently utilized, yet was typically excessively costly, making it impossible to consider. The majority of the above materials were uncommon and