Essay: Greek Yogurt in U.S. Media The media is such a powerful source to convey and obtain information. In recent years the media has been focusing on a well-kept Greek secret, yogurt. Greek yogurt has become an overnight phenomenon in the U.S. The media has been at the foreground of this Greek yogurt craze. It can be seen in newspapers, articles, and magazines. After reviewing American media sources, one can obtain a better understanding as to why the media is saying that Americans love Greek yogurt