Sisley is a high fashioned clothing line in Paris that started in 1968. It is a line that is known willingly for taking risks to make their ads stand out more than others. This advertisement is showing how people in today's society act when new fashions and trends come out. Sisley is making a statement saying as far as all the fashion junkies, their brand is far more addictive. They are promoting their clothing to be a type of obsession and addiction to fashion, but only when it's with their material. Fashion is like an addiction, you can be a fashion junkie with Sisley. Advertising is the most important way to promote a product and get future customers. In Sisley's advertisement "Fashion Junkie," the two woman looks like there snorting drugs but it's obviously a white dress. One is looking up and looks completely under the influence while the other one is leaning over the table, breast out, with a look of satisfaction. They are dressed as if they are going out or at a night club or bar. Both the women are still attractive and gives the phrase "a beautiful disaster". With the women acting as if the dress is a drug shows the viewers how fashionably…show more content… The advertisement is called, "Fashion Junkie" in which it gives a whole new interpretation of the words. The word junkie means drug addict which is the first thing that come to mind when looking at the ad. In the ad, it looks like their promoting the use of cocaine, but that’s not the case. Sisley uses cocaine because it's considered to be a rich person drug. In the ad, there's a credit card with cocaine on top of it, which clearly states you have to have money to get this specific substance or material. Coke is desired by celebrities and used in suburbs with kids that have nothing better to do but blow their money on. Sisley has noticed the strong use of cocaine and is relating it to their fashion to the ones who have the money to afford