Better Business Bureau Ethics

470 Words2 Pages
Better Business Bureau is having some bad public relations dilemmas. Currently CNN money did an investigative report of the unfair business practices at the Better Business Bureau. It is unclear if consumers and businesses have moved away from using the Better Business Bureau, but troubling times must recently exist for the Better Business Bureau and the Council or Better Business Bureau board (Ellis & Hicken, 2015). The Better Business Bureau generated two hundred million in revenues despite being a nonprofit. The revenues that the Better Business Bureau made were often paid to high ranking individuals within BBB locations. As an example in 2013 an Austin BBB employee who also served on Council was paid Seven hundred thousand dollars. (Ellis & Hicken, 2015). Selling membership to businesses is the leading profit generator for the Better Business Bureau (Ferrell & Fraedrich & Ferrell, 2010). It has also been reported that the Better Business Bureau has hired telesales firms that it has given a poor rating of F. “Bold…show more content…
While the Better Business Bureau has made a case to be independent and unbiased, the actions of a few shows cracks in the ethics established by the Better Business Bureau. Businesses that pay for a Better Business Bureau membership have received higher scores, and conversely businesses that are practicing in good ethics could be evaluated at a lower score. The evaluation process is a misstep by the Better Business Bureau, the F thru A grading system has caused issues. What lengths are businesses going to in an effort to receive an A+ and what expenses are the Better Business Bureau charging businesses to receive high scores? The merit of results and consumer protection has been lost on the Better Business Bureau and money raised by this nonprofit may have clouded the Better Business Bureau’s judgment (Ferrell & Fraedrich & Ferrell,
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