888 Poker Case Study

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Safety & Security 888 Poker has committed itself over the years to total player satisfaction; this includes taking player safely very seriously. This serious approach to player safety has meant that 888 Poker has never suffered any major security breaches, with has also helped it become a shareholders dream. Looking at the security measures that 888 Poker stands by, it is licensed by the Great Britain Gambling Commission. This - to an extent - certifies that 888 Poker runs a secure and upstanding operation. 888 Poker also implements a secure token system, which invokes a two-step authentication process, ensuring that every user account remains secure. As far as fair play is concerned, 888 Poker makes use of a trusted Random Number Generator (RNG) system. Operational outside of live games, it guarantees total randomness in-play, with the system being submitted to countless rounds of auditing, testing, and results examination. Mobile As a greater number of users demand to play poker on the…show more content…
It actually started out as a simple online casino, but by the time 2002 rolled around, it was clear that poker was in-demand, and the rebrand to Pacific Poker was put into effect. Pacific Poker as a brand without question hit the ground running, immediately snapping up an American audience. Over the years, Pacific Poker would transform into 888 Poker to match the name of holding company 888 Holdings PLC. However, storms were on the horizon, as in 2006 the American Congress passed the Unlawful Internet Gambling Enforcement Act (UIGEA). 888 Poker – instead of fighting the bill - decided to close its doors to American players. The company was not hit too hard by the move; since its influence on American shores had already dwindled by that point in

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