Airasia Case Study

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INTRODUCTION AirAsia Berhad is part of the AirAsia Group, is a world most famous low cost airline that operates wide networks both domestically and internationally. AirAsia lead the way low cost airfares in Asia and is now currently the largest low fare, no-frills airline in Asia. It is also one of the largest airlines in all of Asia in terms of passengers carried. AirAsia has also been voted the World’s Best Low Cost Airline in 2009 and 2010. AirAsia Berhad is currently based in the Low Cost Carrier Terminal (LCCT) and now its change the name Kuala Lumpur International Airport 2 (KLIA2) in 2013, Kuala Lumpur International Airport (KLIA), Sepang. Its associate airline - AirAsiaX, is also located at the LCCT and shares operational…show more content…
In December 2001, with the airline heavily in debt, AirAsia was bought by Tony Fernandes of Tune Air Sdn Bhd for the price of RM1. As part of the purchase, Tony also took up the RM40million debt. Under the leadership of Tony Fernandes, the airline was flying high in 2002 and launched its new route that year. In 2003, a second hub was opened in Senai International Airport, Johor Bahru, as well as the airline’s earliest international flight to Bangkok. After that the only place AirAsia was heading for is up, as the Thailand and Indonesian subsidiaries were set up as well as the beginning of flights to Indonesia, Macau, China, Philippines, Vietnam and Cambodia in 2005. AirAsia now flies to all ASEAN countries, a great serving of Asian countries that include India, Iran, Sri Lanka and Bangladesh; as well as to the United Kingdom, France, Japan, Korea and Australia via AirAsiaX. In 2011, we are setting up additional AirAsia hub in the Philippines and are well on the way in setting up other similar operations in another place in the region soon…show more content…
If the investor intend to obtaining securities, such as stocks, bonds, or common funds. It's important that the investor understand before they invest that could drop some or all of their money. Different if deposits at FDIC-insured banks and NCUA-insured credit unions, the money that invest in securities typically is not federally covered. The investor could lose the major, which is the amount they've invested. That’s true even if obtaining the investments over and done with a bank. The profit for taking on risk is the possible for a countless investment return. If the investor have a financial goal with a long time prospect, they are possible to make more money by wisely investing in asset categories with larger risk, like stocks or bonds, rather than controlling your investments to assets with a smaller amount of risk, like cash equivalents. The Characteristic of The Business Choose for Investment. 1. Economic Activity Business is an economic activity process of manufacture and supply of goods and services. It provides employment occasions in dissimilar sectors like transport, industries, trade, insurance, banking etc. it is an economic activity corned with construction of functions for the fulfilment of human needs. 2. Selling and Buying 3. Continuous Process 4. Profit

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