But to consider this Subject in its most ridiculous Lights, Advertisements are of great Use to the Vulgar: First of all, as they are Instruments of Ambition. A Man that is by no Means big enough for the Gazette, may easily creep into the Advertisements.... A Second Use which this Sort of Writings have been turned to of late Years, has been the Management of Controversy, insomuch that above half the Advertisements one meets with now-a-Days are purely Polemical.... The Third and last Use of these Writings is, to inform the World where they may be furnished with almost every Thing that is necessary for Life. If a Man has Pains in his Head, Cholicks in his Bowels, or Spots in his Clothes, he may here meet with proper Cures and Remedies.
ATTRIBUTION:
Joseph Addison (16721719), British author. The Tatler, No. 224 (1710).